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2003 Citizen Survey Results

Economic Development

This section of the survey explored different options to help maintain the economic viability of Fort Collins.

As Figure 9 points out, a statistically reliable majority of respondents believes that the City should have a “high” or “extremely high” level of involvement in maintaining economic viability in Fort Collins. However, a substantial percentage favors a more “moderate” role for the City.

Figure 9: Preferred Level of Involvement

Preferred Level of Involvement

The questionnaire also asked respondents to express their support or opposition to several possible options for maintaining economic viability. The responses shown in Table 19 point to statistically reliable, majority support for all of the options, with the possible exception of efforts by the City to attract more visitors to the area. Slightly more than 50 percent of respondents either support or strongly support this option. However, considering that the 95 percent confidence interval is plus-or-minus 3.5 percentage points, support in the population could be less than 50 percent.

Table 19: Options for Maintaining Economic Viability and Distribution of Response

 

Percent of 785 Respondents

Strongly Oppose

Oppose

Equally Divided

Support

Strongly Support

No Opinion

Efforts by the City to maintain Fort Collins' status as the retail hub of northern Colorado

0.7%

6.9%

18.9%

37.1%

28.0%

8.4%

Active support by the City for expansion of existing businesses in Fort Collins

1.8%

5.5%

25.2%

36.3%

23.5%

7.7%

Efforts by the City to attract more visitors to the area

2.1%

11.3%

27.0%

35.3%

17.2%

7.1%

Active support by the City for downtown Fort Collins as a shopping and employment center

1.0%

3.6%

17.6%

38.8%

31.6%

7.3%

City subsidies for expansion of affordable housing in Fort Collins

4.1%

7.6%

17.8%

35.5%

26.8%

8.2%

Finally, in this section of the survey, respondents selected one or none of the three statements in Table 20 that best described their opinion regarding how the City should approach new, non-retail, commercial development in Fort Collins. Responses indicate that a reliable majority favors City encouragement of new non-retail, commercial development. However, opinions are about evenly divided on the issue of offering incentives. About 32 percent of respondents favor encouragement with incentives, and approximately 36 percent of respondents favor encouragement that does not include incentives. Respondents, who held opinions different from the statements presented here, often expressed opposition to tax incentives or opposition to new commercial development that would be a burden on scarce resources.

Table 20: Distribution of Opinions Regarding Approaches to New, Non-Retail, Commercial Development

 

Percent of 785 Respondents

The City should encourage new non-retail, commercial development, and offer incentives for new development.

32.3%

The City should encourage new non-retail, commercial development, but not offer incentives for new development.

35.7%

The City should not make any effort to encourage new non-retail, commercial development.

12.5%

Other opinions

5.8%

No opinion

13.8%

Total

100.0%